Moz API pricing and the alternative for agencies that need more than raw rows
The Moz API is billed by rows. Plans run from a free tier of 50 rows a month, through Starter at 20 USD for 3 000 rows and 75 USD for 15 000 rows, to Growth at 125 USD for 50 000 rows, 250 USD for 120 000 and 500 USD for 500 000. Above that, overage rates apply. It is a data feed. If your account managers also need a workspace, client PDFs under your brand and one bill that does not move with usage, SeoData Agency adds those to 100 000 API rows from 149 USD per month on yearly billing.
Check a domain below to see the data, then create your account and generate an API key.
Moz API pricing at a glance
Pick Moz when you only need link and domain metrics inside your own code and your volume fits a small tier. The cost is easy to read: the row count of your plan, plus a per-1 000 or per-10 000 overage. Look at SeoData when the people using the data are not developers. A row quota that covers backlinks, keywords, positions and audits, seats for the team and white-label reports come in the same plan, so you do not build and maintain the interface on top of a feed.
Moz API plans and SeoData side by side
Moz figures come from its public API pricing page, checked in November 2026. Confirm current rates on moz.com before you decide.
| Moz API | SeoData | |
|---|---|---|
| What you buy | API rows only | App, reports and API in one plan |
| Entry plan | Free 50 rows a month, Starter 20 USD for 3 000 rows | Starter 49 USD per month |
| Mid plans | 75 USD for 15 000 rows, 125 USD for 50 000 rows, 250 USD for 120 000 rows | Pro 129 USD per month |
| High volume | 500 USD for 500 000 rows, custom above 4 million rows | Agency 299 USD per month or 149 USD yearly with 100 000 rows, Enterprise with 1 000 000 rows |
| Overage | 5 USD per 1 000 rows on Starter, 25 to 10 USD per 10 000 rows on Growth | Remaining rows shown in every response |
| Team seats | Not part of the API plan | 10 seats on Agency |
| White-label client PDFs | Not part of the API plan | Included on Agency |
| Best for | Developers who need a low-cost metrics feed | Agencies and SaaS teams that want a ready interface and one forecastable bill |
Where Moz wins: at small volume it is cheaper. A feed of 15 000 rows costs 75 USD, and 50 000 rows cost 125 USD. If your developers own the front end and the volume stays below 120 000 rows, the Moz API plans are hard to beat on price per row.
How Moz API rows are counted
In most cases a single line of data, such as one link pointing to a target, counts as one row. Some endpoints can count more than one row per line depending on the parameters, which Moz notes on its pricing page. That means the row estimate for a client dashboard needs a test run before you commit to a tier. On SeoData a row is a row, and the number left comes back in every API response, so you see the headroom without a spreadsheet.
Why agencies look beyond a metrics API
- The interface is the real cost. Dashboards, client logins, scheduled PDFs and permissions take developer time that never shows on the API invoice.
- Client work needs more than link metrics. Keyword, position and audit data live in one place in the SEO software for agencies workspace.
- Reports need your brand. White label SEO reports are part of the plan.
- You may want the same API later. The SEO API returns domain overview, backlinks, referring domains, keywords, positions and audit issues.
What 20 client dashboards cost on each model
An agency refreshes 20 client dashboards weekly with about 17 000 rows a month in total. On Moz that fits Starter at 75 USD for 15 000 rows plus about 10 USD of overage on the extra 2 000 rows, or Growth at 125 USD with room to grow. On SeoData Agency the same load uses under 20 percent of the quota, and the bill is 149 USD per month on yearly billing, with seats and reports included. The Moz line is cheaper on paper. The difference pays for the dashboard and PDF work you would otherwise build. For other vendors see the DataForSEO alternative, the Semrush API pricing breakdown and the Moz API cost walkthrough, or compare plans on SeoData pricing.
Moz API pricing questions
How much does the Moz API cost?
Moz offers a free tier of 50 rows a month. Paid plans start at 20 USD for 3 000 rows and 75 USD for 15 000 rows, then 125 USD for 50 000 rows, 250 USD for 120 000 and 500 USD for 500 000 rows, with overage rates above the quota.
Is there a free Moz API?
Yes, with strict limits. The free tier allows one request every ten seconds and 50 rows a month. That is enough to test a call, not to run client dashboards.
What is a good Moz API alternative for agencies?
SeoData Agency at 149 USD per month on yearly billing includes 100 000 API rows, 10 seats, white-label PDFs and the app for backlinks, keywords, positions and audits. It suits teams that want an interface as well as data.
Is the Moz API cheaper than SeoData?
At small and mid volume, as a raw feed, yes. SeoData is priced as a plan that includes the app, seats and reports, so it is cheaper once you count the interface you would otherwise build.
Can I use SeoData and the Moz API together?
Yes. Some teams keep a small Moz plan for one metric and run client work in SeoData. Others move everything once the row quota covers their client count.
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